Three ways NorthStar helps health organizations solve high-value communication problems.
Three ways NorthStar helps health organizations solve high-value communication problems.
For hospitals, research institutes, health foundations, public health organizations, nonprofits and health-focused companies
For hospitals, research institutes, health foundations, public health organizations, nonprofits and health-focused companies
Service
Social Media Strategy & Fractional Leadership
This is for you if your organization is posting regularly, but leadership is unsure what is working, the channels feel reactive, the team is stretched or there is no senior strategic owner.
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Ways to work with us →
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Social Media Audit + 90-Day Reset
A diagnosis of current channels, content, audience, performance and workflow, followed by a prioritized 90-day roadmap.
Social Media Audit + 90-Day Reset
A diagnosis of current channels, content, audience, performance and workflow, followed by a prioritized 90-day roadmap.
Digital & Social Strategy Build
A complete strategy covering audiences, channel roles, messaging, content pillars, formats, measurement and team workflow.
Digital & Social Strategy Build
A complete strategy covering audiences, channel roles, messaging, content pillars, formats, measurement and team workflow.
Fractional Social Media Lead
NorthStar steps in for 3–6 months to lead the function, guide the team, improve the system and build stronger internal capability before handing it back.
Fractional Social Media Lead
NorthStar steps in for 3–6 months to lead the function, guide the team, improve the system and build stronger internal capability before handing it back.
What changes: NorthStar looks at the whole system and the team stops guessing. Leadership can see what social media is for, what success looks like and how the function should be managed.
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Service
Health Campaign Strategy & Launch
This is for you if you have a public-facing health campaign, awareness initiative, fundraising priority, report launch, service launch or behavior-change objective and need more than a set of posts.
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Ways to work with us →
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Campaign Strategy Sprint
For organizations that have an execution team but need the strategic architecture before launch.
Campaign Strategy Sprint
For organizations that have an execution team but need the strategic architecture before launch.
Campaign Launch Partner
For larger initiatives where NorthStar stays with the organization through planning, rollout, optimization and post-campaign learning.
Campaign Launch Partner
For larger initiatives where NorthStar stays with the organization through planning, rollout, optimization and post-campaign learning.
Campaign Review & Rebuild
For recurring campaigns that feel stale, fragmented or underperforming and need a stronger next cycle.
Campaign Review & Rebuild
For recurring campaigns that feel stale, fragmented or underperforming and need a stronger next cycle.
What changes: NorthStar starts with the audience and the campaign feels like one coordinated public communication effort — not a collection of disconnected posts, approvals and announcements.
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Service
Your research is strong. We help it travel.
Your research is strong. We help it travel.
This is for you if your organization produces research, evidence, reports or clinical information that needs to reach people beyond the expert audience.
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Ways to work with us →
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Research-to-Public Sprint
For one study, report, evidence release or clinical topic. We identify the priority audience, message, public relevance, content angles and best formats for dissemination.
Research-to-Public Sprint
For one study, report, evidence release or clinical topic. We identify the priority audience, message, public relevance, content angles and best formats for dissemination.
Research Dissemination Strategy
For institutes or teams that need a repeatable system for communicating research across channels and audiences.
Research Dissemination Strategy
For institutes or teams that need a repeatable system for communicating research across channels and audiences.
Embedded Knowledge Mobilization Partner
For organizations that need senior strategic support over 3–6 months to build the system, guide the team and move a portfolio of research into public-facing communication.
Embedded Knowledge Mobilization Partner
For organizations that need senior strategic support over 3–6 months to build the system, guide the team and move a portfolio of research into public-facing communication.
What changes: The evidence may be excellent and the research becomes easier to understand, easier to share and more likely to reach the people who can use it.
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Not sure which one you need?
Start with the problem. Tell us what your organization is trying to communicate, who needs to understand it and what is getting in the way. We will recommend the right scope.
Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public and practical enough to move people toward action.
Contact Us
Tell us about your project
Tell us what your organization is trying to communicate, who needs to understand it and where the current approach is falling short.
Ready to make the
communication work
harder?
Ready to make the
communication work harder?
Ready to make the
communication work
harder?
You already have the expertise. NorthStar helps make sure the right people understand
it, trust it and act on it.
