Specialized health communication for organizations with important work to explain.

About Us

Dr. Dowaa Saleh

NorthStar Health Communications is a founder-led consultancy helping health organizations communicate research, institutional priorities and public-facing campaigns with greater clarity and strategic direction.


The work is led by Dr. Dowaa Saleh, a health communication strategist with clinical training in dentistry, a Master’s in Communication focused on health communication from the University of Ottawa, and more than a decade of experience across healthcare, research, nonprofit and global health environments.


Depending on the scope, NorthStar brings in a trusted specialist network across content, design, digital and production. Clients get senior strategic leadership with the right team around the work without a large agency structure.

Our Difference

What makes NorthStar different

What makes NorthStar different

Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public, strong enough to earn attention and practical enough to move people toward action.

Health communication is not general marketing. It has to be accurate enough for experts, clear enough for the public, strong enough to earn attention and practical enough to move people toward action.

Health-specialist, not generalist:

The work starts with the realities of health information, evidence, trust and public understanding.

Strategic and practical:

Recommendations are built for real teams, approval environments and organizational constraints.

Digital-native:

Strategy reflects how people actually encounter and consume information across today’s platforms.

Cross Cultural:

Experience across Canada, the Middle East and global audiences informs how communication is adapted for different communities.

Built around organizational value:

success is clearer communication, stronger audience connection, better use of research, more effective campaigns and a system the organization can sustain.

Who we best for

Who NorthStar is best for

A hospital or health organization whose social presence has grown without a clear strategy or operating model.

A hospital or health organization whose social presence has grown without a clear strategy or operating model.

A research institute with important work that rarely reaches beyond academic or professional audiences.

A public health or professional organization that needs to turn complex evidence into useful communication.

A health-focused company with a credible product or service that audiences do not yet understand or adopt.

Contact Us

Tell us what is getting stuck.

Tell us what your organization is trying to communicate, who needs to understand it and where the current approach is falling short.

Tell us what your organization is trying to communicate, who needs to understand it and where the current approach is falling short.

Ready to make the

communication work

harder?

Ready to make the

communication work harder?

You already have the expertise. NorthStar helps make sure the right people understand

it, trust it and act on it.

Health communication strategy for digital channels, public-facing campaigns and research.

Ottawa, Canada | Working with organizations across Canada and internationally

Health communication strategy for digital channels, public-facing campaigns and research.

Ottawa, Canada | Working with organizations across Canada and internationally

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